we believe in doing

We gather talented professionals with different skills and experiences around the same table to conceive, develop and prototype solutions in a short period of time.

Every Mesa ends with a prototype ready to be presented to the world.

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stuff we did

with
Gerber

Shaping the future of one of the most trusted baby food brands in the U.S.

With a team of C-level decision makers, we designed a new platform and a portfolio of products to renew Gerber's commitment to good nutrition and healthy eating habits for children and their families.

see moreresults still confidential
with
Google

How can a content experience deeply shake people's perception of a crucial cause?

With Google Earth and Oscar nominee director Fernando Meirelles, we created I am Amazon, a series of highly engaging stories inside the platform that gave voice to locals involved in the preservation of the forest.

see moreresults still confidential
with
Gerdau

Making a giant in the steel industry take the right turn towards a new business venture.

We helped Gerdau, one of the biggest steel manufacturers worldwide, take the plunge and start a new digital initiative for their business.

see moreresults still confidential
with
McDonald's and Coca-Cola

Making a new generation of consumers fall in love with the classic combo of Big Mac and Coke.

To attract a young audience in Latin America for McDonald's, we created a hugely successful campaign that brought together two of the most iconic products of our time.

see moreresults still confidential
with
Grupo Boticário

Designing the right portfolio in the super competitive market of beauty products.

At Mesa, we created a new brand and portfolio to provide consumers with a relevant honest answer to their needs, offering a refreshing approach to a category used to over-the-top benefit promises.

see moreresults still confidential
with
Soko

How to launch a new business that breaks a paradigm in the PR universe as we know it?

Aiming at a more efficient ecosystem for brands, storytellers and audience, we helped a group of talented professionals launch Soko, a data-driven earned media company.

see moreresults still confidential
with
Smart Fit

What's the next move for a company that's recently revolutionized its market?

To make gyms more affordable for a larger audience in Brazil and Latin America, Grupo Bio Ritmo/Smart Fit had to be a pioneer once again and Mesa helped them not only create but also prototype the new business unit that introduced a totally new gym concept in the market.

see moreresults still confidential
with
Fiat

Devising a proprietary way of naming cars for Fiat.

The naming methodology we designed for the Italian car manufacturer resulted in Toro, the successful pickup truck launched in 2015, being followed by Mobi in 2014 and Argo in 2016.

see moreresults still confidential
with
C&A and CUBOCC

C&A, the biggest fashion retail in Brazil, and CUBOCC, its advertising agency, have chosen Mesa as their partner to reinvent the relationship between agency and client.

see moreresults still confidential
with
Natura

How can a huge cosmetic company save time and still make a crucial decision for its future?

Mesa enabled Natura choose whether it was more strategic to buy a new company or relaunch one of its own brands. This decision has proven its success over and over since then.

see moreresults still confidential
with
Coca-Cola

What kind of ecommerce makes sense for a brand that is sold in four corners of the world?

At a Mesa, we conceived and prototyped loja.coca-cola.com.br, a platform that sells unique and personalized Coke and Schweppes products.

see moreresults still confidential
with
GNT

Convincing an audience used to on-demand content to watch a show at a certain time and thus bring back primetime's commercial value.

We created and prototyped Desengaveta, a multi-platform Fashion TV show that is Top 10 in cable TV among the female audience. Season 2 began in August, 2017.

see moreresults still confidential
with
Samsung

Some of the most brilliant creative minds in Brazil created a manifesto on the power of technology.

We launched Agents of Change, a collectively built, innovative and powerful digital campaign, produced in 12 hours at a Mesa for Samsung.

see moreresults still confidential
with
Aperol

A powerful experience can connect a brand's heritage and its future.

We took a heavyweight team to work in the cradle of the Spritz culture: Venice, Italy. In the region where Aperol was born, we helped it find its truth and designed a powerful path for its future.

see moreresults still confidential
with
Meca Inhotim

We created and served a gourmet experience cooked with the plants from one of the most amazing open-air museums in the world.

see moreresults still confidential
with
SKYY

How can a brand truthfully and deeply tackle the cause of gender diversity?

Working together with the brand's 4 agencies, we created and prototyped a very bold and courageous brand experience: a space dedicated to breaking down old prejudices related to gender diversity.

see moreresults still confidential
with
Google and Transparência Brasil

Helping a social project spend wisely the grant from Google.org Impact Challenge.

see moreresults still confidential
with
Google and Fast Shop

How to show the features of a digital product using a 20-sq-cm space in a very appealing way.

see moreresults still confidential

companies we work with